| HomeZilla: Attracting Homebuyers through Better Photos - Teaching Note |
| 作者姓名：Gregory S. Zaric; Hongmei Sun; |
| 商品類型： | 商品編號：8B16E029 |
| 出版日期：2016/09/27 | 內容長度：38 頁 |
Teaching note for product 9B16E029.
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| HomeZilla: Attracting Homebuyers through Better Photos |
| 作者姓名：Gregory S. Zaric; Hongmei Sun; |
| 商品類型：Case (Field) | 商品編號：9B16E029 |
| 出版日期：2016/09/27 | 內容長度：6 頁 |
In November 2014, the founder and chief executive officer of HomeZilla, in Toronto, Canada, was considering how to provide value-added services to his business. One of the company’s main services was to work with real estate agents to provide web listings to attract home shoppers. Many Internet companies were analyzing web-browsing data in an effort to better understand user behaviour and thus improve their business. Inspired by this trend, the founder .....more
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| Lucas Wang: Stop-Loss Strategy - Teaching Note |
| 作者姓名：Hubert Pun; Hongmei Sun; |
| | 商品編號：8B16E023 |
| 出版日期：2016/07/07 | 內容長度：9 頁 |
Teaching Note for product 9B16E023.
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| Lucas Wang: Stop-Loss Strategy |
| 作者姓名：Hubert Pun; Hongmei Sun; |
| 商品類型：Case (Gen Exp) | 商品編號：9B16E023 |
| 出版日期：2016/07/07 | 內容長度：4 頁 |
On February 29, 2016, an investor, who was a business school graduate, purchased one share of Tesla Motors, Inc. stock for $191.93. In doing so, the investor wondered what trading strategy should be followed over the next six months to maximize returns while minimizing risk. In choosing a strategy, he wanted to make good use of the knowledge gained from his financial analytics classes. To that end, he did not know if he should choose a buy and hold, .....more
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